Why Every Business Needs A Mobile Wallet Strategy

businesses-mobile-wallet-strategy

To many, Passbook is more than just an example of mobile engagement through mobile wallet. To these people, digital wallets represent not only the future of how people are going to pay for goods and manage the coupons/special offers/loyalty programs that come their way. Passbook and other mobile wallet engagement strategies represent the true future […]

Increase Customer Loyalty And Retention With Digital Stamp Cards

increase-customer-loyalty-stamp-cards

The Future Of Loyalty Programs Loyalty programs are not a new concept unto themselves. Brands have been increasing their reputation and reach for decades with programs designed to retain current customers, while giving potential customers incentives to come on board. There is no question that your brand takes the subject of customer loyalty seriously to […]

How To Solve The Biggest Problems With Mobile Marketing

mobile-marketing-problems-mobile-wallet

In terms of mobile marketing, mobile wallets like Passbook should be extremely appealing. However, the concept of mobile wallet has been around since 2012, and companies have been surprisingly slow to adopt its litany of benefits. This has changed to a large degree over the past year or so, but the fact remains that when […]

6 Quick Tips About Customer Loyalty

Digital Customer Loyalty Program

Businesses are not always aware to what extent their customer retention strategy can increase their sales. Customer loyalty is more important than ever, and businesses need the right tools and strategies to thrive. A loyalty program is not just about distributing a loyalty card that your customers will store in their bulky wallet. It is not […]

A Highly Effective Mobile Marketing Strategy with Passes

With mobile phone penetration expected to reach nearly 70% of the global population by 2017, it would be foolish to not be thinking about your mobile presence. Having an effective mobile marketing strategy is no longer just an option to think about – your brand needs to have a place on mobile. You might begin […]