The PassKit team keeps getting stronger

passkit-team-gets-stronger

Juliette Gimenez joins PassKit as Senior Vice President, International PassKit, the world leading company powering Passbook, is pleased to announce the recent hire of Juliette Gimenez as Senior Vice President, International. Juliette will be leading the company’s global expansion, sales team, and driving revenue, product strategy, as well as general management responsibilities. Juliette’s appointment comes exactly […]

Display links with custom text on the back of a Passbook Pass (iOS7)

passbackios6and7

In iOS6, Apple allows you to add hyperlinks on the back of the Pass that are automatically displayed as clickable and allow the Pass owner to click on the link and visit that URL.  This provides much convenience for the Pass owner, and also a great way for merchants and businesses to help and encourage […]

iOS7 Passbook Scanner

ios7scanner

Any Apple developer that has started using and developing for the beautiful iOS7 (the beta version 1 was released on Day 1 of the Apple WorldWide Development Conference WWDC) may have seen that Passbook has introduced a scanner tool.  This is an excellent, much needed addition to Passbook; allowing an iPhone user to quickly grab […]

Debunking some PassKit “myths” in The Standard

standardpasskit

Another piece of great coverage published in The Standard on PassKit and Passbook although there are some inaccuracies. Knowing that many others may have the same misconceptions about PassKit, we are here to rectify them and debunk the “myths” of PassKit:  1)     “Passbook was difficult to download and not capable of making electronic […]

PassKit featured in the Hong Kong Trader

hktrader

Hong Kong Trader, an award-winning publication focused on small businesses, featured PassKit in March. You can read the whole article here, but if you don’t have time, here are some of our favourite quotes… “The PassKit system lets clients take advantage of the company’s cloud-based technology to design and issue passes for all major mobile […]

Tech Ritual highlights the unique benefits of PassKit

We’re pleased as punch that Tech Ritual has published an article extolling the virtues of PassKit. The article says that “PassKit is the easiest way to create, distribute and manage Apple Passbook Content across all major mobile platforms. The company announced that it has closed USD 1.2M in Series A funding and is using this […]

Building Perpetual Loyalty

How Businesses Need to Leverage Facebook’s One Billion Users Recent discussions with customers and prospects have consistently involved utilizing social media to decrease marketing costs and increase ROI (return on investment) on marketing campaigns. Can you relate to some of these comments? “We’ve built a Facebook fan page, and have increased Facebook likes, but it […]

The Official PassKit C# wrapper class released

The official PassKit C# wrapper class is now available. This makes it even quicker and easier to access the PassKit API via C#. Follow the 10 Easy steps to create a new C# Project with PassKit API Wrapper support: Download & unzip the contents of ‘PassKit CSharp API Wrapper v0.2.zip‘ into a (new) folder; Create […]

Fact of the day

Latest study from SXSW shows that 50% of apps never get opened more than 4 times. The best quote of the day was that app icons shake when you close them because they are afraid to be deleted. Combine that with the fact that a successful app now costs $1MM to develop and launch and […]