Know Thy Customer. Get Mobile.

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Know Thy Customer It’s one of the cardinal rules of marketing. Savvy brand managers have always preached the importance of knowing and understanding your target customer. They often pay significant amounts of money to research firms developing customer profiles, figuring out what age their ideal product-purchasers are, where they live, what they love and what […]

10 Tips for a Successful Loyalty Program

Loyalty programs are a great strategy for businesses to grow their customer base. As a tool to gather information about customer preferences and shopping behavior, loyalty programs enable businesses to deliver products, offers, and information that increase customer loyalty. With consumers being bombarded by dozens of loyalty programs and offers, how are businesses ensuring that […]

CHOPpass, powered by PassKit

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Smart stamping by Smart people for Smart phones PassKit’s new CHOPpass Boosts Customer Loyalty and allows millions of businesses their first real chance to capitalize on the white hot mobile marketing space PassKit has taken Passbook innovation and ease of implementation to another level. Announcing CHOPpass! Smart stamping by smart people for smart phones. Paper […]