Subway takes the first bite at the Apple Passbook

Subway has partnered with PassKit to be the first company in Hong Kong to offer Passbook coupons, that fit conveniently in Apple’s iPhone wallet. With iPhone in hand, patrons simply visit http://pass.is/subway, or scan the QR code. Walking close to the participating Subway outlets will activate a subtle reminder. Swipe the pass from the lock […]

One week after launch and we hit 100,000 Unique Visitors

Thank you to everyone who has visited PassKit in the last week. All 100,000 of you! This has been even better response than even we first thought. We know that millions of consumers across the world and dying to get Passes into their Passbook app. Unfortunately without PassKit its complicated, time consuming and expensive. But […]