10 ways to promote and distribute mobile loyalty cards (and tickets, and coupons)

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80% of customers say they are much more likely to choose a brand that offers them rewards for being a good customer (and 89% of millennials say the same) and twice as likely to recommend the brand to others. But when asked, the majority of consumers say they are unaware if a brand offers any rewards. […]

Customer Loyalty: What is it?

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You could say that we’re slightly obsessed with customer loyalty here at PassKit and we’ve written about it countless times. Why? Because the best kind of customer is a returning customer. When someone’s had such a positive experience with your brand, you want to keep them coming back for more. Or, in layman’s terms, you […]

What’s new with Apple Wallet in iOS 11

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It’s that time of year where Apple releases its latest OS: iOS 11. While there are hundreds of new features in iOS 11, we were especially excited to see what’s new with Apple Wallet and Apple Pay – and we were impressed. Here’s everything you need to know with Apple Wallet in iOS 11. The […]

4 Digital Loyalty Card Solutions for Small Businesses that Work

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One of the main challenges that small businesses face today is customer retention. You’ve done a great job in getting people to ‘Like’ your Facebook page, you’ve gotten customers to visit your store, you’re posting cool pictures on Instagram. But your customers aren’t coming back. Getting that customer to come one more time to your store […]

The 6 Best Virtual Reality Apps for your Smartphone

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The famous “there is not yet content in VR” is no longer current. Today, there are no fewer than 5000 VR apps on Google Play and App Store. Of course on these 5000 applications there are good and less good ones. Here is a selection of the best applications that are available today. 1- VR Player […]

The Difference Between Augmented and Virtual Reality

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Augmented, virtual, mixed … It is not so simple to find oneself with all these forms of reality. But differentiating between virtual and augmented realities is pretty easy. The origins The concepts of virtual reality and augmented reality have enjoyed a relatively recent popularity, but their origin is not new. For virtual reality, it is […]

8 ways AI could be used in the future

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Over the past decade, artificial intelligence has transformed the world subtly but profoundly. But this has nothing to do with what is expected in the next decade with regard to the innovations currently being developed. Speech recognition built into all smartphones was just a test. In the next decade, the AI ​​will make more progress […]

Why the Artificial Intelligence could be dangerous

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Between mistrust, fascination and fantasy, artificial intelligence (AI) continues to thrive rapidly, and its applications are numerous. Between the catastrophic scenarios conveyed by Hollywood cinema and the fear of seeing jobs suppressed in favor of automated tasks, artificial intelligence is as distrustful as it is fascinating. Especially as it evolves more and more quickly. LipNet […]