3 Easy Steps To Make A Digital Loyalty Card Program

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Both for economical and environmental reasons – paper is dying. People consume their news, magazines, and books all through digital. So why not make their wallet content digital as well? According to The 2015 Loyalty Report– “48% of loyalty program members would like to engage with a digital loyalty card program through their mobile devices.” As […]

5 Ways Mobile Wallet Can Change The Way You Travel

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Airports and airlines are clumsy environments. Waiting in lines, finding gates, delayed flights, and ridiculous in-flight purchasing policies make traveling far less enjoyable than it should be. But simple integration of the mobile wallet could be the answer to a much more enjoyable travel experience. Both travelers and airlines alike, need to be smoother and […]

The Death of the Leather Wallet

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The days of making payments or collecting points with plastic cards are numbered. The physical wallet will soon be obsolete. And the Pew Research Center reports over 64% of Americans are already using the technology that will replace it. What’s more, BI Intelligence also predicts mobile in-store payments to reach “$189 billion by the year […]

Why Every Business Needs A Mobile Wallet Strategy

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To many, Passbook is more than just an example of mobile engagement through mobile wallet. To these people, digital wallets represent not only the future of how people are going to pay for goods and manage the coupons/special offers/loyalty programs that come their way. Passbook and other mobile wallet engagement strategies represent the true future […]

Increase Customer Loyalty And Retention With Digital Stamp Cards

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The Future Of Loyalty Programs Loyalty programs are not a new concept unto themselves. Brands have been increasing their reputation and reach for decades with programs designed to retain current customers, while giving potential customers incentives to come on board. There is no question that your brand takes the subject of customer loyalty seriously to […]

How To Solve The Biggest Problems With Mobile Marketing

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In terms of mobile marketing, mobile wallets like Passbook should be extremely appealing. However, the concept of mobile wallet has been around since 2012, and companies have been surprisingly slow to adopt its litany of benefits. This has changed to a large degree over the past year or so, but the fact remains that when […]

6 Quick Tips About Customer Loyalty

Digital Customer Loyalty Program

Businesses are not always aware to what extent their customer retention strategy can increase their sales. Customer loyalty is more important than ever, and businesses need the right tools and strategies to thrive. A loyalty program is not just about distributing a loyalty card that your customers will store in their bulky wallet. It is not […]

A Highly Effective Mobile Marketing Strategy with Passes

With mobile phone penetration expected to reach nearly 70% of the global population by 2017, it would be foolish to not be thinking about your mobile presence. Having an effective mobile marketing strategy is no longer just an option to think about – your brand needs to have a place on mobile. You might begin […]