How to engage your customers with the Apple Wallet changeMsg

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A few months ago one of our client’s wanted a solution that would push engaging messages to their customers passes based on their activity. Using the Passkit API this is a very straightforward task but I thought it would be good to document the use case in the hopes that it might inspire someone else […]

10 ways to promote and distribute mobile loyalty cards (and tickets, and coupons)

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80% of customers say they are much more likely to choose a brand that offers them rewards for being a good customer (and 89% of millennials say the same) and twice as likely to recommend the brand to others. But when asked, the majority of consumers say they are unaware if a brand offers any rewards. […]

4 Digital Loyalty Card Solutions for Small Businesses that Work

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One of the main challenges that small businesses face today is customer retention. You’ve done a great job in getting people to ‘Like’ your Facebook page, you’ve gotten customers to visit your store, you’re posting cool pictures on Instagram. But your customers aren’t coming back. Getting that customer to come one more time to your store […]

6 Tips to Start a Perfect Loyalty Program for your Customers

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Concerning Loyalty Programs, it is necessary to know that in small and medium enterprises, the advertisement and loyalty budget is far from being the same as the one available to major groups. If you are a merchant, independent or a small company etc, you will struggle to offer a loyalty program with all the diversity and all […]

3 Ways to Get Customers to Actually Respond to your Survey

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Imagine this. You have half a dozen products out in the market. You know that you have some customers using your products, but you don’t know whether they love it or hate it. You know you need to get customer feedback in order to enhance your products and ultimately get more customers buying from you. […]

10 Interesting Stats You Need to Know About Apps

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Our smartphone never leaves us, always in our pocket, in our bag, it is near us even when we sleep. Actually, it is a part of us today. And the parent engine of our smartphone is … Apps! So, what kind of apps are the most used? how often? and why? Let’s discover all the facts […]

Want to Develop an App for your Business? Here’s Why you Shouldn’t.

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  So you think you should just develop an app and that will solve all of your problems? But do you know that: App Store grows by over 1,5k apps per day? That most apps actually do get lost in the whirlpool of App stores and Google Play. And generally, the discovery happens in the […]

The Evolution of Wallet

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  What is a wallet? A small folding case, usually of leather, for holding paper money, other small articles such as credit cards, bank cards, drivers licenses, identification cards, and other valuables such as these. As the world becomes increasingly interconnected, both economically and socially, technology adoption remains one of the defining factors in human […]

Countries that support Apple Pay, Google Pay and Samsung Pay [Updated November 2018]

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In 2014, Apple was the only major mobile wallet on the market. But in 2015, Google and Samsung launched their own mobile wallets. Since that time it is possible to turn your mobile device into a credit card, which is a simple, quick and secure way to pay. Business Insider’s research service, expects in-store mobile payment volume […]

How we generated 1370 customer actions via Mobile Wallet [Case study]

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No matter whether you own a sandwich shop, a hair salon, a laundrette or any kind of shop for that matter. We all know how painful it is to make your margins when you are competing with hundreds, or even thousands of businesses that do the same thing. You always know the slice of your profit […]